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How Britain eats
The live read on Britain’s food mood – what people are cooking, craving, cutting back on, treating themselves to, and where pressure is changing how the nation eats.
The contrarian
Organic lost to clarity, not price
05 Jun 2026
We're researching our health harder than ever, organic is the one claim that got cloudier.
The unsaid
Scraped together, the new from scratch
05 Jun 2026
Not missing meals, we're just not quite having one either.
The contrarian
Borrowed growth
22 Apr 2026
Online grocery just posted its best quarter in four years. The customer driving it doesn't love you, doesn't plan to stay, and would rather be browsing the aisles.